Valentine’s food shelves always bring a mix of playful treats and eye-catching surprises, and this season is no exception.
M&S shoppers are already spotting charming chocolates, fun novelty bites, and a few indulgent picks that feel perfect for gifting or sharing.
Browsing these finds can spark ideas for sweet gestures, cosy nights in, or simply treating yourself.
Sometimes the joy is just in discovering what’s new and unexpected in the aisle.
All information is provided for general interest only. Product availability, pricing, packaging, and seasonal ranges may vary by store and region. Stock levels can change quickly during peak seasonal periods.
1. Golden Blond Solid Chocolate Heart
This solid heart-shaped chocolate brings a rich, golden tone that instantly feels special for Valentine’s gifting.
The blond chocolate delivers a smooth texture with gentle caramel-like notes that make each bite feel indulgent.
It’s crafted using cocoa sourced through responsible programmes, adding a thoughtful touch behind the treat.
Simple in shape yet luxurious in flavour, it makes a lovely centrepiece for a sweet gesture.
2. You Tickle My Pickle Milk Chocolate
Shaped like a cheerful little pickle, this novelty chocolate is designed to raise a smile before the first bite.
Smooth solid milk chocolate gives it a rich, creamy taste that keeps things comforting and familiar.
Rosy pink cheeks and dark chocolate eyes add a playful personality to the design.
It’s a light-hearted gift that mixes humour with a simple chocolate treat.
3. Jelly Bean Hearts
These cheerful jelly beans come in playful pink and white heart shapes that instantly feel festive.
Each piece delivers a bright, fruity burst of flavour that keeps snacking fun and light.
They’re the kind of sweet treat that’s easy to share, decorate with, or enjoy straight from the pack.
A handful of these colourful hearts can quickly lift the mood and add a little sparkle to the day.
4. Valentine's Spencer Bear Milk Chocolate Hollow
A friendly bear design gives this chocolate an instant Valentine’s charm without trying too hard.
Creamy Belgian milk chocolate brings a smooth, comforting bite that suits just about anyone.
Finished with a decorative heart made from dark chocolate and red cocoa confectionery, it looks just as good as it tastes.
Handing this over feels like a small gesture that still lands with plenty of warmth and thought.
5. I Heart You Chocolate
This heart-shaped chocolate pairs smooth milk and blond chocolate for a rich, layered bite.
Inside, a crisp praline feuilletine adds texture alongside notes of caramel, almond, and hazelnut.
A light touch of sea salt brings balance and keeps the sweetness from feeling overpowering.
It’s a satisfying mix of creamy, crunchy, and gently salty flavours that feels made for sharing with someone special.
6. Choc Marks Love You Whole Hazelnuts, Raisins & Almond Brittle In Milk Chocolate
Wrapped in a bright, eye-catching sleeve, this bar immediately stands out among typical chocolate picks.
Swiss-made milk chocolate surrounds whole hazelnuts, juicy raisins, and crunchy almond brittle for plenty of texture in every mouthful.
The balance of creamy sweetness and nutty crunch keeps each bite from feeling boring.
It’s an easy choice when you want something that feels a little more playful than a standard bar.
7. Gooey Hearts
Biting into one reveals a gooey salted caramel centre wrapped in silky milk chocolate.
Individual foil wrapping keeps each piece neat, portable, and easy to pass around.
Sweetness and gentle saltiness play off each other for a satisfying, indulgent flavour balance.
They suit gifting just as well as casual sharing with friends or small everyday treats.
8. Honey, I Love You Popcorn
Crunchy kernels coated in honey and buttery caramel create a sweet base with plenty of texture.
A surprise centre of salted blond chocolate adds a subtle savoury edge that keeps the flavour balanced.
Every handful delivers a mix of crisp bite and rich sweetness that feels satisfyingly indulgent.
Perfect for relaxed evenings, sharing bowls, or quiet snacking moments when you fancy something playful.
9. 6 Red Velvet Pancakes
Inspired by the flavours of red velvet cake, this stack brings a playful twist to a classic breakfast favourite.
Soft, fluffy pancakes are studded with chocolate chips, adding little bursts of sweetness in every bite.
They work beautifully topped with whipped cream, drizzled chocolate sauce, and a handful of fresh berries for extra colour and flavour.
It’s the kind of treat that turns an ordinary morning into something that feels a bit more celebratory.
10. Love Heart Mallows
These soft, heart-shaped marshmallows bring a gentle vanilla sweetness to every bite.
Their light, fluffy texture makes them ideal for melting into a warm mug of hot chocolate.
They also work beautifully in homemade treats like rocky road or simple dessert toppings.
It’s a playful little sweet that adds charm as well as comfort to cosy moments.
11. Pistachio Crème Truffles
Layered chocolate textures meet bold pistachio flavour for a truffle that feels properly indulgent.
Beneath the milk chocolate coating sits a silky white chocolate centre that melts smoothly as you bite.
A gentle cocoa dusting finishes things off, keeping the overall sweetness nicely in check.
They suit slow, relaxed nibbling or sharing when you want something a little more polished.
12. Pistachio Heart
A crisp sugar shell gives this heart-shaped chocolate an immediate crunch before the softer layers take over.
Milk and white chocolate surround a filling made from salted pistachio cream and a smooth truffle centre.
The contrast between crisp coating and creamy interior keeps the texture interesting from first bite to last.
It suits anyone who enjoys nutty flavours paired with a touch of indulgence.
13. Lovely Lollies
These chocolate lollipops are crafted from smooth, solid milk chocolate for a rich and creamy bite.
Each one is wrapped in bright red foil, giving them an eye-catching Valentine feel.
Playful themed messages add a fun surprise element when they’re unwrapped.
They make an easy little gift that feels cheerful without needing much fuss.
14. Swiss Milk Chocolate Hearts
Smooth Swiss milk chocolate forms these small heart shapes, melting gently as soon as you take a bite.
The flavour stays rich and creamy without feeling overly heavy or sweet.
Clean, simple shaping keeps attention firmly on the quality of the chocolate itself.
They’re a lovely option for sharing a small but thoughtful chocolate treat with someone special.
15. Hot Chocolate Bombe With Marshmallows
Drop this chocolate bombe into a mug of hot milk and watch it slowly melt into a rich, comforting drink.
As the shell opens, heart-shaped marshmallows tumble out and float to the top for a playful finishing touch.
The milk chocolate delivers a smooth, creamy flavour that feels perfect for cosy evenings.
Responsibly sourced cocoa adds an extra feel-good note to an already comforting treat.
