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    Home » Food news & trends

    8 'Healthy' UK Snack Bars That Are Anything But Healthy

    Published:Jul 30, 2025· Modified: Jul 29, 2025 by Charlotte Williams

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    Ever grabbed a snack bar thinking you're making a healthy choice? Those colorful wrappers with pictures of fruit and claims like 'all-natural' or 'high protein' can be seriously misleading.

    Many popular UK snack bars marketed as nutritious options are actually packed with sugar, artificial ingredients, and empty calories. Let's unwrap the truth about these sneaky snacks!

    1. Nakd Bars

    Nakd Bars
    © Munchalot

    Despite boasting about being 'raw' and 'natural,' Nakd bars pack a surprising sugar punch. A single bar contains up to 18g of sugar – that's over 4 teaspoons!

    The dates that make up their base might be natural, but your body processes this concentrated fruit sugar just like the refined stuff. Plus, their small size means you're likely still hungry after eating one.

    2. Nature Valley Crunchy Granola Bars

    Nature Valley Crunchy Granola Bars
    © The Grocer

    Famous for making a mess when you eat them, Nature Valley bars should be equally known for their misleading health halo. One two-bar pack contains more sugar than two Oreo cookies!

    The oats might offer some fiber, but with added oils, honey, and brown sugar syrup, these crunchy treats are basically biscuits in disguise. Their 'natural' marketing conveniently glosses over these not-so-natural ingredients.

    3. Graze Protein Bites

    Graze Protein Bites
    © The Grocer

    Graze markets these as perfect protein-packed snacks, but don't be fooled by their cute size. While they do contain nuts, they're bound together with sticky syrups and sweeteners.

    A 30g serving packs around 140 calories with minimal protein benefit. You'd need to eat several portions to get meaningful protein, but then you'd also consume a day's worth of sugar! Better off having a handful of plain nuts instead.

    4. Trek Protein Flapjacks

    Trek Protein Flapjacks
    © eBay UK

    The word 'protein' plastered across Trek bars suggests they're perfect for active lifestyles. Reality check: most varieties contain over 200 calories and up to 9g of fat per bar!

    While they do offer around 9-10g of protein, you could get the same amount from a small pot of Greek yogurt with half the calories. Their dense, sticky texture comes from syrups and oils that aren't doing your health any favors.

    5. Eat Natural Bars

    Eat Natural Bars
    © Vending Superstore

    The name practically screams health, but these bars are far from nutritionally balanced. Loaded with honey, glucose syrup, and sugar-coated nuts and fruits, they're essentially posh candy bars.

    A typical Eat Natural bar contains around 13g of sugar – that's more than half of a woman's recommended daily limit in one small snack! The nuts provide some nutrition, but the sugar coating cancels out most benefits.

    6. Clif Bars

    Clif Bars
    © Advnture

    Popular with hikers and gym-goers, Clif Bars market themselves as energy food for active people. Look closer at the label: a single bar contains a whopping 21g of sugar – as much as a chocolate bar!

    At around 260 calories, they're more meal than snack. The brown rice syrup (first ingredient in most flavors) is just another name for sugar. Great for scaling Everest, not so great for your office lunch break.

    7. Belvita Breakfast Biscuits

    Belvita Breakfast Biscuits
    © The Nutritionist Reviews

    Marketed as a sensible breakfast option providing 'steady energy,' Belvita biscuits are essentially cookies with a health halo. Each pack contains roughly 12g of sugar – not how nutritionists recommend starting your day!

    The 'whole grain' claim distracts from the fact that these are processed biscuits with added vitamins. A bowl of actual whole grain porridge would provide genuine slow-release energy without the sugar crash.

    8. Fiber One Bars

    Fiber One Bars
    © Fiber One

    Fiber One bars boast about being 90 calories with added fiber, making them seem like a dieter's dream. The catch? They're filled with artificial sweeteners, preservatives, and processed ingredients that read like a chemistry experiment.

    While they might be lower in calories, they're hardly nutritious. The fiber is added rather than naturally occurring, and many people report digestive discomfort from the sugar alcohols used to keep the calorie count low.

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